HIV Clinical Trials
2007 Advertising Rates
FREQUENCY |
page |
2/3 page |
1/2 page |
1/3 page |
1/4 page |
| 1X |
$1,100 |
$925 |
$700 |
$550 |
$450 |
| 3X |
1,050 |
875 |
675 |
525 |
425 |
| 6X |
1000 |
825 |
650 |
500 |
400 |
| 12X |
950 |
775 |
625 |
475 |
375 |
| 18X |
915 |
740 |
605 |
455 |
355 |
| 24X |
880 |
705 |
585 |
435 |
335 |
FREQUENCY
The number of insertions used by an advertiser, of the contracted size or larger, within a
12-month period.
COLOR RATES
Standard, per color - $450 over space costs, per page.
Matched, per color - $500 over space costs, per page.
Four color process - $1,000 over space costs, per page.
COVER AND PREFERRED POSITION RATES
4th cover – 50% additional over space costs.
2nd cover – 35% additional over space costs.
Page facing first text, page facing TOC,
or 3rd cover: – 20% additional over space costs.
BLEED RATES – Full page and 2/3 page ads may be submitted as bleed ads without additional charge.
AGENCY COMMISSION - A commission equal to 15% of the gross billing for space, color, and position is allowed to agencies listed in the Standard Directory of Advertising Agencies. Agency commissions are allowed only on accounts that are paid within 30 days of the invoice date. Commissions apply only to advertising received as camera ready by close of business on the closing date.
| MECHANICAL REQUIREMENTS: |
|
|
PUBLICATION TRIM SIZE |
8 1/8" x 10 7/8" |
|
|
BLEED PAGE SIZE |
8 3/8" x 11 1/8" |
|
|
NON-BLEED LIVE AREA |
7" x 10" |
|
|
FULL PAGE |
7" x 10" |
1/3 PAGE VERTICAL |
2 3/16" x 10" |
2/3 PAGE |
4 1/2" x 10" |
1/3 PAGE HORIZONTAL |
4 1/2 x 4 7/8" |
1/2 PAGE VERTICAL |
3 3/8" x 10" |
1/4 PAGE |
3 3/8" x 4 7/8" |
1/2 PAGE HORIZONTAL |
7" x 4 7/8" |
1/6 PAGE |
not available |
1/2 PAGE ISLAND |
not available |
|
|
PRODUCTION REQUIREMENTS: FOUR COLOR – Color-separated offset negatives (150 line screen), right reading, emulsion side down. Also required is a Chromalin or other suitable proof. BLACK & WHITE – 150 line screen Please specify if artwork is to be returned.
| ISSUE DATES & DEADLINES |
Closing Date |
| Volume 9, Number 3 |
May/June 2008 |
4/3/08 |
| Volume 9, Number 4 |
July/August 2008 |
6/3/08 |
| Volume 9, Number 5 |
September/October 2008 |
8/4/08 |
| Volume 9, Number 6 |
November/December 2008 |
10/3/08 |
| Volume 10, Number 1 |
January/February 2009 |
12/5/08 |
| Volume 10, Number 2 |
March/April 2009 |
2/5/09 |
| Volume 10, Number 3 |
May/June 2009 |
4/3/09 |
| Volume 10, Number 4 |
July/August 2009 |
6/5/09 |
| Volume 10, Number 5 |
September/October 2009 |
8/7/09 |
ADVERTISING POLICY: All ads must be accompanied by a signed insertion form and sent to the Sales Office address below. All contents of advertisements are subject to approval by the Publisher. Advertisements are accepted upon the representation that the advertiser and its agencies have the right to publish the contents therof. With the exception of Special Positions, as described above, the Publisher reserves the right to determine the positioning of advertisements. The Publisher shall not be liable for any costs or damages if for any reason it fails to publish an advertisement. The Publisher’s sole obligation as to any failure or default on its part shall be limited to a refund of its charges which may have been paid to it or, at its sole option, to publish the tendered advertising in the next available issue. By tendering an insertion for HIV Clinical Trials the advertisers or agency shall indemnify and hold the Publisher, its employees, agents and its subcontractors free and harmless from any expenses, damages, and costs (including attorney’s fees) resulting in any way from the Publisher’s compliance with such insertion order. The Publisher shall not be bound by conditions printed or appearing on order blanks or copy instructions that conflict with the provisions of this rate card. Advertising rates are subject to change without notice.
|
ADVERTISING MEDIA REPRESENTATIVE:
Kevin Dunn
Cunningham Associates
180 Old Tappan Road
Old Tappan, New Jersey 07675
USA
kdunn@cunnasso.com
phone 201-767-4170
fax 201-767-8065
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